Monthly Archives: February 2018

What happens when THEY google YOU? A guide to personal branding

Let’s say a potential client types your name into Google. What would they see when they hit “Enter”? If you don’t have a strong personal brand, then it’s probably not a whole lot. This will be the case even if you’re a leader in your field, someone who commands respect among his or her colleagues. ...

There’s a staffing problem in digital technology: How do we solve it?

Let’s face it: When it comes to finding, hiring, and retaining talent, this industry is dealing with major growing pains. As if keeping up with evolving technology wasn’t challenging enough, companies breaking into digital marketing are also having a hard time getting the right people for the job. According to Digiday, a recent survey of 400 ...